Marketplace CRM Associate

Firmada İletişim Kurulacak Yetkilinin Bilgileri/Contact Info in the Company

Mehlika

Yıldız

mehlika.yildiz@pulsedatalab.com

Firma Bilgileri/Company Info

PULSEDATALAB TEKNOLOJİ YATIRIM DIŞ TİCARET A.Ş.

İstanbul(Avr.)

İlan Bilgileri/Job Announcement Info

PULSEDATALAB TEKNOLOJİ YATIRIM DIŞ TİCARET A.Ş.

Marketplace CRM Associate

Sürekli/Tam Zamanlı

1

Pazarlama / Marketing

İstanbul(Avr.)


Marketplace CRM Associate
PulseDataLab | Istanbul, Turkey (Hybrid) | Full-Time

About Us
Freelea is a U.S.-based, fast-growing Fashion & Technology venture redefining the shopping experience for Gen Z customers. PulseDataLab is Freelea's Istanbul-based technology and operations center. Join us as a Marketplace CRM Associate and help build lasting relationships with the customers and sellers of Freelea's U.S. marketplace.

Role Focus
This role supports customer relationship management across Freelea's U.S. marketplace — from lifecycle campaigns and segmentation to retention and loyalty initiatives. Working closely with marketing, category, and technology teams, you will help deliver personalized, timely, and engaging communications that increase customer lifetime value, while gaining hands-on experience.

Key Responsibilities
• Support the planning and execution of lifecycle campaigns across email, SMS, push notifications, and in-app messaging.
• Build and maintain customer segments based on behavior, purchase history, and engagement.
• Help design onboarding, re-engagement, abandoned cart, and win-back journeys.
• Track CRM performance metrics such as open rates, click-through rates, conversion, retention, and churn.
• Assist in developing loyalty and referral programs that drive repeat purchases.
• Coordinate with design and content teams to create on-brand messaging tailored to Gen Z customers.
• Maintain CRM data quality and ensure compliance with U.S. privacy and communication regulations.
• Prepare regular reports and insights on CRM performance for leadership review.
• Identify opportunities for automation and personalization as the marketplace scales.

Who We're Looking For
• Fluent in English with strong written and verbal communication skills.
• Basic understanding of CRM, email marketing, and customer lifecycle concepts.
• Interest in building a career in CRM, retention marketing, or customer experience within a fast-paced, technology-driven business environment.
• Comfortable working with data, identifying trends, and maintaining a high level of accuracy and attention to detail.
• Creative mindset with an understanding of what resonates with Gen Z audiences.
• Comfortable using AI-powered tools to improve productivity, analysis, and reporting.
• Familiarity with CRM or marketing automation platforms (e.g., Klaviyo, HubSpot, Braze, Salesforce) is an advantage.

Why Join PulseDataLab
• Gain hands-on e-commerce operations experience in the U.S., one of the world's most competitive and technology-driven markets.
• Work alongside an international executive team.
• Gain access to professional certification opportunities.
• Work in a hybrid setting.
• Work from our office at The Ritz-Carlton and Boğaziçi University R&D Center.

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