Marketing Intelligence Associate

Firmada İletişim Kurulacak Yetkilinin Bilgileri/Contact Info in the Company

Mehlika

Yıldız

mehlika.yildiz@pulsedatalab.com

Firma Bilgileri/Company Info

PULSEDATALAB TEKNOLOJİ YATIRIM DIŞ TİCARET A.Ş.

İstanbul(Avr.)

İlan Bilgileri/Job Announcement Info

PULSEDATALAB TEKNOLOJİ YATIRIM DIŞ TİCARET A.Ş.

Marketing Intelligence Associate

Sürekli/Tam Zamanlı

1

Pazarlama / Marketing

İstanbul(Avr.)


Marketing Intelligence Associate
PulseDataLab | Istanbul, Turkey (Hybrid) | Full-Time

About Us
Freelea is a U.S.-based, fast-growing Fashion & Technology venture redefining the shopping experience for Gen Z customers. PulseDataLab is Freelea's Istanbul-based technology and operations center. Join us as a Marketing Intelligence Associate and help turn market, customer, and campaign data into insights that drive Freelea's U.S. marketplace growth.

Role Focus
This role sits at the intersection of marketing and data — tracking market trends, competitor activity, customer behavior, and campaign performance across Freelea's U.S. marketplace. Working closely with marketing, category, and technology teams, you will help translate data into clear, actionable insights that guide marketing strategy and budget decisions, while gaining hands-on experience.

Key Responsibilities
• Monitor and analyze U.S. market trends, Gen Z consumer behavior, and competitor activity in fashion e-commerce.
• Track and report on marketing campaign performance across paid, organic, social, email, and influencer channels.
• Build and maintain dashboards for key marketing KPIs such as traffic, acquisition cost, conversion, and retention.
• Support customer segmentation and audience analysis to inform targeting and personalization.
• Conduct competitive benchmarking on pricing, promotions, messaging, and brand positioning.
• Assist in designing and evaluating A/B tests and marketing experiments.
• Prepare regular insight reports and presentations for marketing leadership.
• Collaborate with category and CRM teams to align marketing insights with marketplace priorities.
• Identify opportunities to automate data collection, reporting, and analysis as the marketplace scales.

Who We're Looking For
• Fluent in English with strong written and verbal communication skills.
• Solid analytical skills and comfort working with large datasets, spreadsheets, and reporting tools.
• Basic understanding of digital marketing channels and performance metrics.
• Interest in building a career in marketing analytics, market research, or growth within a fast-paced, technology-driven business environment.
• Ability to turn data into clear, concise insights and recommendations.
• Comfortable using AI-powered tools to improve productivity, analysis, and reporting.
• Experience or coursework in marketing, statistics, economics, or business analytics is an advantage; familiarity with Google Analytics, SQL, or BI tools is a plus.

Why Join PulseDataLab
• Gain hands-on e-commerce operations experience in the U.S., one of the world's most competitive and technology-driven markets.
• Work alongside an international executive team.
• Gain access to professional certification opportunities.
• Work in a hybrid setting.
• Work from our office at The Ritz-Carlton and Boğaziçi University R&D Center.

APPLY

talent@pulsedatalab.com

https://www.pulsedatalab.com/wp-content/uploads/form-submissions/career-pdfs/Freelea_Careers_Marketing_Intelligence_Associate.pdf